Our last lecture (day one ) we learnt some basic terms in blogging, such as what is a blog, who is a blogger, what is blogging, also i just added a classroom exercise to it, please go back to attempt them before you continue with today’s lecture.
Today we are moving one step further into achieving a successful blogging career, but before i continue, i promise you that i will answer one big question you must have asked yourself, ” is blogging really for me ?“. Ok, the answer is yes, and a big yes, but then, another question is here, “are you made for blogging ? “. this is the one that i can’t answer for you, you have to give the answer yourself, but yes, i will give you a few tip for answering the question.
Ask yourself the below questions ⬇
1. Do i want to become a blogger because i see that bloggers are rich?.
2. Am i learning blogging because i want the soft work way of life?.
3. Do i want to own a blog because i want “quick money” ?.
4. Do i find it tiring discussing on a problem rather than working out stuffs.
5. can i write or ?, do i hate writing articles?.
Ok, i hope you were answering those questions in your heart as soon as you read them, and if you have the answer to any of these to be NO , then i think you might consider any of the about 1000 professions in life, blogging is just one of them, and a funny one also, don’t worry you will definitely discover why i called it “funny”.
Now, its time to move on to the discussion of today which is ” how to choose a niche for my new blog“, but before that, can you define a niche ? . Okay lets do justice to that.
What is a Niche ?
In simple terms, a niche is a part, a category, a section of an entire whole, you might have been lucky to study ” ecological Niche” in your secondary school days, its same thing, but in this case we are discussing the blogging niche. This has been the failures of most bloggers, today you write about politics, tomorrow you write about sports, and a day after you say “entertainment is the way !!” , hello, dude, are you a niche prostitute ?, congrats, by the end of this lecture you will be able to choose a perfect niche for your blog and also help others make the right decision.
Examples of a Niche ;
The number of niches that can be ventured into is infinity + zero , but these are the common ones popularly know ;
1. Sports as in goal.com & co’s.
2. Entertainment as in Omo9jatoja, Linda ikeji, Naijaloaded.
3. Technology as in Tweakblast, geeksNg, Naijaknowhow.
4. National politics And News as in Naij.com, Pulse.ng & co’s
5. School updates/ educational programs as in myschool, Isaac teach.
9. Hosting/website reviews as in Ogbongeblog, isaac teach.
10. Health And Lifestyle as in debwrites blog.
Please don’t have a site this 👉 🔞+
In general there are over 1000 niches one can choose to start with, in fact, any topic that leads to a problem awaiting solution is a niche, and this enamours choices available makes the decision process even more difficult, but thanks to blognigeria, that has made it easy through this tutorial.
So having seen some examples of niche, the big problem remains unanswered, ” How do i choose the perfect niche for my new blog when i create one ?”. wait !, take a glass of cold water, if you are done, now lets continue, hope you are writing down your questions , because i will answer all of them by the end of this lecture.
How To Choose A perfect Niche For My Website / blog
To be sincere with you this decision will be made by only you and you alone, but as usual i will give you the commandments to follow when making this life worthy decision.
Now ask your self this question, Why do people visit the internet ?, their is only one answer to this question, Because they want to solve problem(s). when you are bored or want to chat with friends you visit a social media (example facebook.com) , when have have a question you ask a search engine ( example google.com) and so on.
Bear this in mind that no matter the niche you choose, their are 1000s of professionals already in that niche, see a little illustration, for a native mango to become noticeable in a basket filled with German mango ( which always remain green,even when ripe), it has to become ripe and by this change its colour to yellow, hey bro, its same idea with a niche, for you to be noticed by google and other search engines, bearing in mind that there are other blogs writing the same topic as you, you have to do something differently, this is the point i will have problem with my students that wants to venture into ” la copy” ,” la paste” . are you one of them?.
Yes, you have to do yours differently!!!, now lets get started, below are the factors ( blognigeria commandment) to consider when choosing a niche for your blog, yes, even your Nigerian based blog.
1. Identify A Problem ;
Like i said earlier, you have to fish out what you prospective competitor are doing wrong, what they failed to do, issues they failed to address, and their overall weakness, and you have to capitalise on them, bearing in mind that visitors will continue storming a site that solves their problems, just as your visited blognigeria.com.ng to learn blogging.
2. Choose A Niche that Interests You ;
In the life of every blogger, their comes a time when you feel that your efforts are not yielding any results and that it should be better for you to quit and look for something better to do, since you don’t gain anything from what you have been dedicating your time doing, i call it the ” blogging fever” stage, at this point in such blogger’s life it is his passion and interest doing what he loves doing that will keep him going, for instance if you are the type that loves talking and writing about football, but you heard that google adsense is quick to accept hosting reviews blog, then you decide to go for that, then you will crash when you reach the “blogging fever” stage. so if your niche is your hobby then you might have an edge.
3. Choose a Niche That can be Expanded in the Feature ;
This factor is self explanatory, don’t narrow your niche down to the niche of a niche, example, narrowing your niche to ” Nigerian Baby Wears” when you know that Nigeria has same climate with other African counties and as such might have similar baby clothings with them or “Under 18 Barcelona Fans” , when you can comfortably accommodate other age grades.
4. It Should Be Future – Filled ;
What do i mean, it should be what a good number of people are already searching about online, an unsolved or semi solved problem, Future – filled in the sense that you niche should not be short – lived , else you will be left hanging, for example, a ponzi scheme based review website ( example mmmoffice.com.ng ) , will be left hanging when the Era of ponzi in Nigeria finally goes down. you niche should have long lived potentials.
5. Monthly/yearly searches ( Search Worthy ) ;
This is placed last, because it should not be the utmost factor to consider, Business value (CPC) is the idea here, Marketability of your niche, it should be able to attract advertisers, and have potential high CPC keywords.
Choosing the right niche for your blog is important. This is the Number One Decision you will be making as a blogger.
Pick the wrong niche and you could just end up wasting an incredible amount of your time, and also a lot of money just like may failed blogs in Nigeria,
The truth is that building a successful blog takes time and you need to be in it for the long haul.
By thinking about how passionate you are for your niche, what your strengths are and which niches are going to be profitable you can cut out a lot of the disappointment and put yourself on the right track from the start.
If you have any questions Use the comment Box As usual but before you go, take this classroom exercise. lets see how well you have learnt.
Attempt all questions using the comment box below this article.
In your Own Understanding And terms, answer these questions ;
Q1 . What is a niche ?.
Q2. Give 5 examples of niches other than the ones mentioned above
Q3. Name 3 factors to be considered when choosing a niche
Q4. Have you chosen a niche?, if yes, in two sentences, tell us why you choose that niche.
Am going to Grade you Answers And correct you with a reply, see you in day three.